Friday, January 1, 2010

super market secrets

Question: Why is produce always at the entrance of the super market?

Answer:Think its a coincidence that you almost always have to walk thru the produce department when you enter the supermarket. The look of those shiny, neatly stacked fruits and vegetables is the most important influence on where people decide to shop. It also doesn't hurt that the produce section is the second most profitable section in a supermarket.

Near the entrance, place items that sell especially well based upon its enticing smell. Upon entering a supermarket, customers always see or smell produce, flowers, or freshly baked bread in front of them or immediately to the side. The sights and yummy smells will keep us lingering and encourage more sales.

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